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基于情景插画的生态包装视觉设计应用研究

Research and Application of Ecological Packaging Visual Design Under Scene Illustration Vision

Art Design and Science / 2021,1(1): 38-43 / 2021-11-30 599 518

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• Authors: 蓝江平 张子玮
• Information:

  武汉工程大学艺术设计学院，武汉

• Keywords:
  Scene illustration; Ecological packaging; Visual design; Ecological concept
  情景插画; 生态包装; 视觉设计; 生态理念
• Abstract: Objective: To study the application of situational illustration in the visual design of ecological packaging, promote the innovation of situational illustration in the visual design of ecological packaging, and improve the content of the visual design of ecological packaging. Method: Based on the ecological background and illustration in the description of the present situation of the ecological packaging applications, practical significance on the application of the situational illustrations in-depth analysis, illustrate the scene illustrations to join the favorable ecological packaging visual design in the form of change, to promote the real benefits of the work to promote environmental protection, summed up the situation illustrated in ecological packaging visual design should follow the principle of design, And explore a clear design ideas. Conclusion: It is necessary to apply situational illustration in the visual design of ecological packaging. 目的：研究情景插画在生态包装视觉设计中的应用，推动情景插画在生态包装视觉设计方面的创新，完善生态包装视觉设计的内容。方法：通过对生态背景和情景插画在生态包装应用现状的描述，对情景插画应用的现实意义进行深入的分析，阐明情景插画的加入有利生态包装视觉设计的形式改变，促进环保工作推动的实际效益，总结出情景插画在生态包装视觉设计中应遵循的设计原则，并且探索出明确的设计思路。结论：明确了情景插画应用在生态包装视觉设计上的必要性。
• DOI: https://doi.org/10.35534/ads.0101005
• Cite: 蓝江平，张子玮．基于情景插画的生态包装视觉设计应用研究［J］．艺术设计与科学，2021，1（1）：38-43．