A Study on the “Discriminatory Rights” of Collective Trademarks for Snack Food Geographical Indications —Take the Case of the “Tongguan rougamo” Rights Defense Case as an Example
Under the background of the implementation of the rural revitalization strategy in the new era, the protection of geographical indications has become increasingly important. In view of its special attributes, the field of the rights holder’s rights protection has been greatly compressed. Taking the case of the improper rights protection of the “Tongguan rougamo” association as an example, local snacks as geographical indications have regional public rights, so it is justifiable to be recognized as improper rights protection. However, there is no remedy for the rights holder, and there is suffering. To get to the bottom of it, the rationality of the registration of collective trademarks of geographical indications of “Tongguan rougamo” is questionable, and there are various types of trademarks, but the exclusive right protection is not the same. Therefore, in the context of the current split rights protection, the change of trademark application categories may be able to expand the rights protection channels of “Tongguan rougamo”.