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数字体育服务适老化转型的驱动机理、现实困境与对策建议——基于数字包容理论视角

The Driving Mechanism, Practical Dilemmas and Countermeasures for the Agefriendly Transformation of Digital Sports Services: A Perspective Based on Digital Inclusion Theory

Leisure Sports and Health / 2025,5(1): 127-136 / 2025-07-29 23 11

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• Authors: 熊梦杰
• Information:

  湖北大学体育学院，武汉
  

• Keywords:
  Digital sports services; Age-friendly; Sports for the aged
  数字体育服务; 适老化; 老年体育
• Abstract: Against the backdrop of China’s accelerating population aging and deepening digital transformation, the aging-friendly transformation of digital sports services has become a key issue for resolving the health management predicament of the elderly and promoting social inclusiveness. Based on the theory of digital inclusion, this study examines digital elderly sports services through literature review and logical analysis. From the perspectives of “technological accessibility - service adaptability - institutional sustainability”, it systematically analyzes the inevitable logic, practical contradictions, and optimization paths of the aging-friendly transformation of digital sports services in China. The research finds that the elderly face a dual predicament of “access exclusion” and “usage exclusion” due to insufficient elderly-friendly design of smart devices, homogenization of service content, and the absence of policy coordination, resulting in their digital sports participation rate being significantly lower than that of other age groups. In response, the study proposes a comprehensive strategy of “standardization of technology empowerment, systematization of institutional coordination, and diversification of social participation”, emphasizing the construction of an all-age-friendly digital sports service system through the formulation of aging-friendly technology design standards, cross-departmental policy coordination, and family-community digital reverse mentoring mechanisms. 在中国人口老龄化加速与数字化转型深化的双重背景下，数字体育服务的适老化转型成为摆脱老年群体健康管理困境、推动社会包容的关键议题。本研究基于数字包容理论，通过文献资料法、逻辑分析法对数字老年体育服务进行研究，从“技术可及性—服务适配性—制度可持续性”三重视角，系统分析我国数字体育服务适老化转型的必然逻辑、现实矛盾与优化路径。研究发现：老年群体因智能设备适老性不足、服务内容同质化及政策协同缺位等问题，面临“接入性排斥”与“使用性排斥”的双重困境，导致其数字体育参与率显著低于其他年龄群体。对此，研究提出“技术赋能标准化、制度协同系统化、社会参与多元化”的综合策略，强调通过适老化技术设计规范、跨部门政策联动及家庭－社区数字反哺机制，构建全龄友好的数字体育服务体系。
• DOI: https://doi.org/10.35534/lsh.0501021
• Cite: 熊梦杰．数字体育服务适老化转型的驱动机理、现实困境与对策建议——基于数字包容理论视角［J］．休闲运动与健康，2025，5（1）：127-136．