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Research on Art Design
ISSN Print:2789-0716
ISSN Online:2789-0724
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Ethnic Cultural Integration Viewed from the Tea Packaging Design Along the “Ten-Thousand-Mile Tea Road”
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Information:
School of Fine Arts, South-Central Minzu University, Wuhan
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Keywords:
Ten-Thousand-Mile Tea Road; Tea packaging; Ethnic cultural integration; Symbolic translation; Visual politics
- Abstract: The tea packaging along the “Ten-Thousand-Mile Tea Road” was not merely a physical container for the tea trade, but also a carrier for the integration of cultures across different nations and ethnic groups. From a design studies perspective, this tea packaging represents a fusion of form, pattern, and craftsmanship, fostering cross-cultural visual consensus through mutual learning among diverse civilizations, ultimately becoming a paradigm of mobile cultural media. This integration was not a mere superimposition of packaging design elements, but rather a structural interaction propelled by the triple mechanisms of economic impetus, power negotiation, and consumer culture, thereby profoundly reflecting the early globalization landscape of crosscultural communication. The logic of this symbiotic cultural integration also offers profound insights into how contemporary packaging design can achieve organic innovation while respecting cultural differences.
- DOI: 10.35534/rad.0201002 (registering DOI)
- Cite: Cheng, B. (2026). Ethnic Cultural Integration Viewed from the Tea Packaging Design Along the “Ten-Thousand-Mile Tea Road”. Research on Art Design, 2(1), 14−21.
