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不真实的回声：社交媒体回音室如何培养受众对假新闻的信念及治理措施

Echoes of Inauthenticity: How can Social Media Echo Chambers Foster Audience Belief in Fake News and Governance Measures

China News Review / 2024,5(2): 29-36 / 2024-05-28 301 319

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• Authors: 姚智宇     
• Information:

  浙江理工大学，杭州

• Keywords: Fake news; Echo chamber; Social media; Ecological governance 假新闻；回音室；社交媒体；生态治理
• Abstract: This paper studies the spread of fake news on social media platforms and analyzes theinfluence mechanism of echo chamber effect on the formation and reinforcement of fake news belief.Through the analysis of cognitive bias, group information inclusion, group emotional identificationand opinion leaders' voice, the corresponding governance strategies are put forward. The study foundthat social media platforms can manage the spread of fake news by setting up cross-verification userfeedback mechanisms, optimizing recommendation algorithms, and promoting media literacy "microcourses."These governance strategies will help reduce the negative impact of fake news on publicdiscourse and social cognition, promote the healthy development of social media platfor. 本文针对社交媒体平台上假新闻的传播问题展开研究，分析了回声室效应对假新闻信念形成和强化的影响机制。通过对认知偏差、群体信息内卷、群体情感认同和意见领袖发声等方面进行分析，提出了相应的治理策略。研究发现，社交媒体平台可以通过设立交叉验证用户反馈机制、优化推荐算法，以及推广媒体素养“微课程”等方式来治理假新闻传播问题。这些治理策略将有助于减少假新闻对公共话语和社会认知的负面影响，促进社交媒体平台的健康发展，维护信息环境的真实性。
• DOI: https://doi.org/10.35534/cnr.0502003
• Cite: 姚智宇．不真实的回声：社交媒体回音室如何培养受众对假新闻的信念及治理措施［J］．中国新闻评论，2024，5（2）：29-36.