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论互联网时代下的“新黄色新闻”潮

On the Wave of “New Yellow Journalism” in the Internet Era

China News Review / 2024,5(3): 64-72 / 2024-08-22 275 164

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• Authors: 胡馨云     
• Information:

  中南财经政法大学，武汉

• Keywords: “Yellow journalism” ; “New yellow journalism” “黄色新闻”；“新黄色新闻”
• Abstract: With the rise of short video news, the phenomenon of “new yellow news” has become more and more prominent, which is regarded as the return of “yellow news”. This paper discusses the “new yellow news”, adopting the combination of vertical historical combing and horizontal theoretical analysis to summarize the similarities and differences between “yellow news” and “new yellow news” in terms of form, content and value demands, It summarizes the similarities and differences between “yellow journalism” and “new yellow journalism” in terms of form, content and value appeal, and analyzes the underlying logic and influence of “new yellow journalism”. The “New Yellow Journalism” is an opportunity for the development of digital news, through which journalism can clarify the relationship between tradition and innovation, human and technology, and news and society, update the concept of journalism, and provide guidance for the realization of better development of journalism. 随着短视频新闻的兴起，“新黄色新闻”现象日益凸显，被认为是“黄色新闻”的回潮。本文就“新黄色新闻”展开讨论，采用纵向历史梳理与横向理论分析相结合的方式，总结“黄色新闻”和“新黄色新闻”在形式、内容及价值诉求方面的异同，同时分析“新黄色新闻”产生的底层逻辑及影响。“新黄色新闻”是数字新闻发展的契机，借由它的出现新闻业得以重新厘清传统与创新、人与技术，以及新闻与社会之间的关系，更新新闻理念，为实现新闻业更好发展提供指引。
• DOI: https://doi.org/10.35534/cnr.0503006
• Cite: 胡馨云．论互联网时代下的“新黄色新闻”潮［J］．中国新闻评论，2024，5（3）：64-72.