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我国体育旅游政策工具选择的体系结构及其优化策略

System Structure and Optimization Strategy of Sports Tourism Policy Tool Selection in China

Leisure Sports and Health / 2021,1(1): 90-98 / 2021-03-29 673 767

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• Authors: 王学彬
• Information:

  上海交通大学体育系，上海 200240

• Keywords:
  Sports tourism; Policy tools; Policy text; Optimization strategy
  体育旅游; 政策工具; 政策文本; 优化策略
• Abstract: Policy tool is an important means to promote the realization of sports tourism policy objectives. The encoding methods, one belt, one road and the other three policies of the sports tourism development plan of Ingram and Schneider are mainly coded by literature, content analysis and other research methods. This paper summarizes the characteristics and problems of sports tourism policy tools in China. The results show that at present, the types of sports tourism policy tools in China are diversified and comprehensive, but lack of scientific combination configuration; ordered tools are widely used, but the content needs to be further improved; capacity-building tools and advisory tools are fully used, but the effectiveness still needs to be continuously optimized; incentive tools and system transformative tools are not enough, the number and shape The pattern still needs to be improved continuously; the use of policy tools among different policies is homogenized obviously, and the degree of systematization needs to be improved. Therefore, in the process of promoting sports tourism construction in the future, it is suggested to optimize the collocation and combination of policy tools in sports tourism construction, improve the integration of tool application; enhance the coordination between policy tool guiding elements and sports tourism construction elements, improve the fitness of tool demand; enrich the content and form of incentive tools and persuasive tools, enhance the use intensity of tools; innovate the ability of construction Tools to improve the effectiveness of the use of tools; improve command tools to improve the differentiation of tool use; increase the frequency of the use of systematic transformative tools to improve the level of refined management of sports tourism. 政策工具是推动体育旅游政策目标实现的重要手段。主要采用文献资料法、内容分析法等研究方法，借助英格拉姆和施奈德的政策工具分析框架，对《关于大力发展体育旅游的指导意见》《关于推进体育旅游融合发展的合作协议》《“一带一路”体育旅游发展行动方案》三个政策进行编码、归类与统计分析，总结提炼我国体育旅游政策工具使用特点与问 题。研究认为目前我国体育旅游政策工具类型呈现多样化与综合化，但缺乏科学的组合配置；命令性工具得到广泛应用，但内容需要进一步完善；能力建设性工具和劝告性工具应用较为充分，但功效发挥仍需持续优化；激励性工具和系统变革性工具应用不足，数量和形式仍需持续健全；不同政策间政策工具使用同质化现象明显，系统化程度有待提升等情形。因此，在今后体育旅游建设推进过程中，建议优化体育旅游建设中政策工具的搭配组合，提升工具应用整合度；增进政策工具导向要素与体育旅游建设要素协同，提升工具需求契合度；丰富激励性工具和劝导性工具内容与形式，提升工具使用强度；革新能力建设性工具，提升工具利用实效度；完善命令性工具，提升工具使用区分度；增加系统变革性工具使用频率，提升体育旅游精细化治理程度。
• DOI: http://doi.org/10.35534/lsh.0101013
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