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乡村振兴背景下乡村生态研学的困境与优化路径——以宜宾长江竹岛为例

The Dilemma and Optimization Path of Rural Ecological Research and Study under the Background of Rural Revitalization: A Case Study of Yibin Yangtze River Bamboo Island

陈晓琳, 李鹏举

Progress in Social Sciences / 2026,8(6): 494-498 / 2026-06-18 13 7

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• Information:

  四川轻化工大学经济学院，自贡

• Keywords:
  Rural ecological study tours; Yibin Yangtze River Bamboo Island; Rural revitalization
  乡村生态研学; 宜宾长江竹岛; 乡村振兴
• Abstract: Under the background of rural revitalization, rural ecological study tours have become an important carrier for promoting the coordinated development of ecology, culture and society. Based on the RMP theory, this paper systematically sorts out the ecological resources and development status of the Yangtze River Bamboo Island in Yibin by comprehensively applying methods such as literature research, field investigation and case analysis. The research finds that the base is confronted with four major predicaments: low conversion rate of resource value, homogenization of products and superficiality of experience, mismatch between communication channels and audiences, and weak infrastructure support. Therefore, this paper proposes optimization paths such as deepening the utilization of resources, enriching the experience levels of courses, broadening the promotion channels, and improving infrastructure, in order to provide practical references for similar rural ecological study bases. 乡村振兴背景下，乡村生态研学成为推动生态、文化、社会协同发展的重要载体。文章基于RMP理论，综合运用文献研究、实地调研与案例分析等方法，系统梳理宜宾长江竹岛的生态资源与开发现状。研究发现，该基地面临资源价值转化率低、产品同质化与体验浅表化、传播渠道与受众错位、基础设施配套薄弱等四重困境。据此提出提升资源利用深度、丰富课程体验层次、拓宽宣传推广路径、完善基础设施等优化路径，以期为同类乡村生态研学基地提供实践参考。
• DOI: 10.35534/pss.0806087 (registering DOI)
• Cite: 陈晓琳，李鹏举．乡村振兴背景下乡村生态研学的困境与优化路径——以宜宾长江竹岛为例［J］．社会科学进展，2026，8（6）：494-498.