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从“面对面”到“屏对屏”：大学生数字社交中情感变化的思政引导

From “Face‑to‑Face” to “Screen‑to‑Screen”: Ideological and Political Guidance for Emotional Changes in College Students’ Digital Social Interaction

汪怡馨

Education Study / 2026,8(7): 792-798 / 2026-07-22 15 8

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• Information:

  中南大学，长沙

• Keywords:
  Digital social interaction; Face‑to‑face communication; Emotional changes; Ideological and political education; Emotional guidance
  数字社交; 面对面交流; 情感变化; 思想政治教育; 情感引导
• Abstract: As mobile internet deeply integrates into campus life, college students’ social interaction patterns are rapidly shifting from traditional face‑to‑face communication to screen‑based interaction. While this transformation enhances communicative efficiency, it also profoundly reshapes the ways in which young people express, understand, and connect emotionally, thereby posing potential challenges to the educational effectiveness of higher education institutions’ approach of “educating through emotions”. Based on Marxist theory of human all‑round development and communication alienation, and integrating analytical tools from media ecology and interaction ritual chain theory, this paper systematically compares the structural differences in emotional transmission between face‑to‑face and screen‑to‑screen social interaction modes, reveals the deep impact of emotional dilution and weakened empathy in digital social interaction on college students’ value identification and collective belonging, and puts forward corresponding ideological and political guidance strategies, with the aim of providing theoretical references and practical pathways for ideological and political education in the digital age. 随着移动互联网深度融入校园生活，大学生社交模式正从传统的“面对面”加速转向“屏对屏”。这一转变在提升交往效率的同时，也重塑青年群体的情感表达、情感理解与情感联结方式，对高校“以情育人”的教育实效构成潜在挑战。本文依托马克思主义人的全面发展与交往异化理论，融合媒介环境学与互动仪式链理论的分析工具，系统比较两种社交模式下情感传递的结构性差异，揭示数字社交带来的情感淡化、共情弱化问题对大学生价值认同与集体归属感的深层影响，并提出思政引导策略，为数字时代高校思想政治教育提供学理参考与实践路径。
• DOI: 10.35534/es.0807139 (registering DOI)
• Cite: 汪怡馨．从“面对面”到“屏对屏”：大学生数字社交中情感变化的思政引导［J］．教育研讨，2026，8（7）：792-798．