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广西旅游型特色小镇发展策略研究

Development Strategies for the Industry of Tourism Characteristic Small Town in Guangxi

Frontiers of Management / 2019,1(1): 67-80 / 2019-09-29 6262 9381

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• Authors: 陈文捷* 闫孝茹
• Information:

  广西大学商学院，南宁

• Keywords:
  Guangxi; Tourism Characteristic Small Town; Development strategy
  广西; 旅游型特色小镇; 发展策略
• Abstract: The construction of characteristic towns is a useful exploration of the new normal of economic development and an effective measure to promote the construction of new urbanization. Guangxi has unique landscape resource endowment and location advantages, and development of tourism characteristic towns has broad prospects. Based on Porter's diamond theory, an analysis of Guangxi's tourism characteristic towns reveals that Guangxi has abundant tourism resources and strong demand for small towns. However, due to relatively backward infrastructure, lack of high-end professionals, insufficient industrial innovation capability and the government guides. Therefore, the development of Guangxi tourism characteristic towns should connect with the industrial demand, enhance the coordinated integration of resource elements and develop towns differently. Make correct use of government functions and seize the opportunity to open up the international market to inject vitality into the sustainable development of Guangxi tourist towns. 特色小镇建设是对经济发展新常态的有益探索，是推进新型城镇化建设的有效举措。广西有着独特的山水资源禀赋与区位优势，建设发展旅游型特色小镇拥有广阔的前景。基于波特钻石理论，对广西旅游型特色小镇进行分析发现：广西拥有丰富的旅游资源，对小镇的需求旺盛，但是由于基础设施相对较落后，高端专业人才缺乏，产业创新能力不足，缺乏政府引导，因此，广西旅游型特色小镇发展要对接产业需求，提升资源要素的协同整合，差异化发展小镇，正确利用政府职能，并把握机遇打开国际市场，为广西旅游型特色小镇的可持续发展注入活力。
• DOI: https://doi.org/10.35534/fm.0101005
• Cite:

  陈文捷，闫孝茹．广西旅游型特色小镇发展策略研究［J］．管理前沿，2019，1（1）：67-80．

  https://doi.org/10.35534/fm.0101005