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浅谈中小企业战略管理缺失问题

Discusses the Lack of Strategic Management of Small and Medium-sized Enterprises

Frontiers of Management / 2021,3(4): 255-261 / 2021-11-04 708 642

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• Authors: 王云
• Information:

  宜春学院，宜春

• Keywords:
  Small and medium-sized enterprises; Lack of strategic management; Enterprise management; Solutions
  中小企业; 战略管理缺失; 企业管理; 解决对策
• Abstract: With the rapid development of social economy, the rapid rise of Small and Medium-sized enterprises in China, small and medium-sized enterprises due to small scale, wit and flexibility and other characteristics to obtain a certain market share. The rise of a large number of small and medium-sized enterprises has increased the pressure of market competition, but the lack of strategic management is widespread in small and medium-sized enterprises, which is extremely unfavorable to the operation and development of enterprises. This paper makes an in-depth analysis of the lack of strategic management of small and medium-sized enterprises, and at the same time, combined with the actual situation and difficulties of small and medium-sized enterprises, put forward corresponding solutions, with a view to providing reference programs for the strategic management of small and medium-sized enterprises. 随着社会经济快速发展，我国中小企业迅速崛起，中小企业由于规模较小、机智灵活等特点获得一定的市场份额。大量中小企业的兴起，增加了市场竞争的压力，但是中小企业普遍存在战略管理缺失现象，对企业 经营和发展极为不利。本文针对中小企业战略管理缺失问题进行了深入分析，同时结合中小企业实际情况和困难， 提出相应解决对策，以期为中小企业战略管理提供参考方案。
• DOI: https://doi.org/10.35534/fm.0304021c
• Cite: 王云． 浅谈中小企业战略管理缺失问题［J］．管理前沿，2021，3（4）：255-261．