Abstract:
In recent years, for the research on the formation and change of preference, psychology has continuously constructed new research paradigms and made important contributions in the fields of social psychology and learning psychology. Starting from the model and mechanism of preference formation, this paper introduces various research paradigms of preference formation and change, as well as the research results of self reference effect on preference formation and change. Finally, the interpretation model corresponding to the action mechanism of self reference effect and the future research direction are discussed.
近年来,对于偏好形成和改变的相关研究,心理学不断构建新的研究范式,在社会心理学和学习心理学等领域作出重要贡献。本文从偏好形成的模式和机制出发,介绍了偏好形成和改变的各种研究范式,以及自我参照效应对偏好形成和改变的研究结果,最后讨论了自我参照效应的作用机制对应的解释模型以及未来研究方向。