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北川县农村体育公共服务供给困境及优化策略研究

Research on the Supply Dilemma and Optimization Strategies of Rural Sports Public Services in Beichuan County

颜敏¹, 徐小凤²

Study on China Physical Science / 2026,8(2): 83-87 / 2026-05-25 33 32

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• Information:

  1. 成都锦城学院，成都；
  2. 四川托普信息技术职业学院，成都

• Keywords:
  Rural revitalization; Rural sports; Sports public services; Beichuan county; Sports supply
  乡村振兴; 农村体育; 体育公共服务; 北川县; 体育供给
• Abstract: Against the backdrop of the comprehensive advancement of the rural revitalization strategy and efforts to improve the quality and efficiency of public services in ethnic minority regions, rural sports public services serve as a key mechanism for safeguarding farmers’ rights to physical fitness and promoting the development of rural spiritual civilization. This study employs methods such as literature review, field research, and interviews. Based on a systematic analysis of the current state of sports public services in Beichuan County and in conjunction with the actual conditions of rural development in ethnic minority regions, it conducts an in-depth analysis of the practical challenges faced in areas such as the distribution of urban and rural resources, professional talent pools, the application of digital technology, and long-term support mechanisms. The findings reveal that, constrained by factors such as topography, economic conditions, and population distribution, Beichuan County faces prominent structural contradictions in the supply of rural sports public services, and the efficiency of supply-demand matching is relatively low. Based on these findings, the study proposes targeted optimization strategies, including the construction of a distinctive supply system, the development of a leading talent pool, and the establishment of a precision-oriented digital platform, with the aim of providing theoretical references and practical insights for the high-quality development of rural public sports services in ethnic minority regions. 在乡村振兴战略全面推进与民族地区公共服务提质增效的时代背景下，农村体育公共服务是保障农民健身权益、推动乡村精神文明建设的关键抓手。研究运用文献资料法、实地调研法和访谈法等，在系统梳理北川县体育公共服务现状的基础上，结合民族地区乡村发展实际，深入分析其在城乡资源布局、专业人才队伍、数字技术应用、长效保障机制等方面存在的现实困境。研究发现，北川县受地形条件、经济水平及人口分布等因素制约，农村体育公共服务供给结构性矛盾突出，供需匹配效率较低，并据此提出构建特色化供给体系、打造引领型人才队伍、搭建精准化数字平台等具有针对性的优化策略，以期为民族地区农村公共体育服务高质量发展提供理论参考与实践借鉴。
• DOI: 10.35534/scps.0802013 (registering DOI)
• Cite: 颜敏，徐小凤．北川县农村体育公共服务供给困境及优化策略研究［J］．中国体育研究，2026，8（2）：83-87.