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中国文化“走出去”战略下汉字书法国际教育与传播的困境及对策

Dilemmas and Strategies in International Education and Communication of Chinese Character Calligraphy under the “Going Global” Strategy of Chinese Culture

Education Study / 2025,7(3): 287-291 / 2025-03-20 151 84

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• Authors: 张克      冯琦涵      李丹阳      钟依洵     
• Information:

  西南大学教师教育学院，重庆

• Keywords: Chinese Culture “Going Global”; Chinese character calligraphy; International education; Communication; Strategies 中国文化“走出去”；汉字书法；国际教育；传播；策略
• Abstract: With the enhancement of China’s comprehensive national strength, the “Going Global” strategy of Chinese culture has become a vital component of the national agenda. Chinese calligraphy, as a core symbol and artistic essence of Chinese culture, embodies cultural, artistic, and educational attributes. Its international dissemination holds significant importance for elevating the global influence of Chinese culture. This paper systematically analyzes the cultural memory, artistic essence, and educational heritage attributes of Chinese calligraphy, revealing practical challenges in cross-cultural communication, including cultural cognitive disparities, structural imbalances in educational resources, and disconnections between communication forms and content. A four-dimensional collaborative strategy is proposed: establishing a tiered teaching resource system to drive a leap from “quantitative” to “qualitative” transformation; creating an integrated media communication matrix to expand channels from “singular” to “diversified”; deepening cultural cognition to promote shifts from “superficial” to “profound”; and fostering cross-border collaboration mechanisms to extend influence from “domestic” to “global”. Through the synergy of multi-dimensional pathways, this study aims to enhance the efficacy of Chinese calligraphy’s international dissemination and advance the global outreach of Chinese culture. 随着中国综合国力的提升，“中国文化走出去”已成为国家战略的重要组成部分。汉字书法作为中国文化的核心符号与艺术精粹，兼具文化、艺术与教育三重属性，其国际传播对提升中国文化影响力具有重要意义。本文系统剖析汉字书法的文化记忆、艺术本体与教育传承属性，揭示其在跨文化传播中面临的文化认知差异、教育资源结构性失衡及传播形式与内容脱节等现实困境，并提出四维协同策略：构建梯度化教学资源体系以推动“量变”到“质变”的跃升；打造融媒体传播矩阵实现“单一”向“多元”的渠道拓展；深化文化认知建设促进“浅层”到“深层”的转化；创设跨界合作机制完成“内向”到“外向”的场域延伸。通过多维路径协同，旨在提升汉字书法的国际传播效能，助力中华文化走向世界。
• DOI: https://doi.org/10.35534/es.0703057
• Cite: 张克，冯琦涵，李丹阳．中国文化“走出去”战略下汉字书法国际教育与传播的困境及对策［J］．教育研讨，2025，7（3）：287-291．