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Authors:
张晓龙
司玉娜
李承倬
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Information:
西京学院会计学院,西安
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Keywords:
Artificial intelligence education; UTAUT model; Computer self-efficacy; Private universities
人工智能教育; UTAUT模型; 计算机自我效能感; 民办高校
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Abstract:
How private universities can effectively seize the opportunities of AI technology and respond to the challenges of digital transformation has become a core issue concerning their sustainable development and quality improvement. As the primary service recipients and direct participants of AI education, students’ willingness to adopt AI-based educational technologies is particularly crucial. This study expands the UTAUT model by introducing computer self-efficacy as a mediating variable to explore the factors influencing the acceptance of artificial intelligence education among students in private universities in Shaanxi Province. The findings reflect the characteristics of these students, indicating that performance expectancy, social influence, and facilitating conditions not only directly affect behavioral intention but also exert indirect effects through computer self-efficacy, provide a theoretical foundation and practical guidance for promoting AI education in private universities.
民办高校如何有效把握AI技术机遇、应对数字化转型挑战,成为关乎其可持续发展和质量提升的核心议题。作为AI教育核心服务对象与直接体验者的民办高校大学生群体,研究其AI教育技术的使用意愿显得尤为重要。本研究通过扩展UTAUT模型,引入计算机自我效能感作为中介变量,探讨了陕西民办高校大学生对人工智能教育接受度的影响因素。研究结果体现了民办高校大学生特点,绩效期望、社会影响和便利条件直接影响行为意向,但努力期望通过计算机自我效能感产生间接影响,可以为民办高校推广人工智能教育提供了理论依据和实践指导。
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DOI:
https://doi.org/10.35534/es.0711230 (registering DOI)
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Cite:
张晓龙,司玉娜,李承倬.陕西民办高校大学生对人工智能教育接受度的实证研究——计算机自我效能感的中介作用[J].教育研讨,2025,7(11):1233-1240.